MY BLOG IS ABOUT BRANDING:

A BRAND IS A PRODUCTS OR SERVICES WHOSE DIMENSIONS DIFFERENTIATE IT, IN SOMEWAY OR THE OTHER, FROM THE OTHER PRODUCTS OR SERVICES BOTH DESIGNED TO MEET THE SAME NEED AND WANT . BASICALLY A BRAND IS A MARK OF IDENTITY AND OWNERSHIP.
CLASSIFICATION OF BRANDING
1.INDIVIDUALBRANDING
2.FAMILY BRANDING
3.UMBRELLA BRANDING
 4 INTERMEDIARY BRANDING
5.REGIONAL BRANDING
6.NATIONAL BRANDING
7.GLOBAL BRANDING
8.ADVERTISING BRANDING

 IMPORTANCE OF BRANDING 

 AS A POWERFUL INSTRUMENT OF SALES PROMOTION BRANDING HELPS THE BUYER TO IDENTIFY THE PRODUCTS AND TO ENSURE PRODUCTS QUALITY. THE SELLERS BRAND NAME AND TRADE MARK PROVIDE LEGAL PROTECTION TO THE SELLERS.
THE MARKETERS MUST HAVE THE PROFESSIONAL SKILL TO CREATE , MAINTAIN , PROTECT AND ENHANCE BRANDS OF THEIR PRODUCTS AND SERVICES.