CONSUMER TO CONSUMER ELECTRONIC COMMERCE IMPLIES A PROCESS WHEREBY TWO CONSUMER ENTITIES ARE INVOLVED TO SELL OR BUY GOODS AND SERVICES ON AUCTION WEBSITE. IN THE PROCESS THE SELLER POSTS THE DESCRIPTION OF THE ITEMS AND THE EXPECTED SELLING PRICES OF THE ITEMS ON A AUCTION WEBSITE MAINTAINED BY AN ORGANISATION WHICH ACTS AS A MEDIATOR OR A BROKER. AN INDIVIDUAL WHO LOGS ON THE RELEVANT WEBSITE SEEKING FOR SUCH AS POSTED IN THE SAME WEBSITE BY ANOTHER INDIVIDUALS MAY BE INTERESTED IN THE PRODUCT POSTED OR ADVERTISED. THEN HE MAY BE OFFERED TO BUY THE ITEMS FOR WHICH A PRICE IS QUOTED. GENERALLY THE PRICE IS MUTUALLY SETTLED BY EXCHANGE OF MESSAGE THROUGH MAIL. THE BROKER FIRM THEN ARRANGES TO COLLECT THE ITEMS FROM THE SELLER AND SEND IT TO THE BUYER AND COLLECT THE PRICE FROM THE BUYER AND FEES FROM THE SELLER FOR SERVICES RENDERED BY HIM. THE PROCESS OF E COMMERCE ENABLE TWO INDIVIDUALS LOCATED IN THE DIFFERENT PLACES TO COME TOGETHER TO BUY AND SELL GOODS AND SERVICES WITH THE HELP OF INTERNET. e-Bay AND http://www.bazee.com ARE COMMON EXAMPLE OF ONLINE AUCTION WEBSITES THAT PROVIDES A CONSUMER TO ADVERTISE AND SELL THEIR PRODUCTS ONLINE TO ANOTHER CONSUMER.
FEATURES OF C2C:
1. INDIVIDUALS INTENDING TO SELL ANY ITEM , USE AN INTERMEDIARY’S WEBSITE ADDRESS.2. THE AUCTION SITE IS AVAILABLE FOR THE BUYERS AND SELLERS FOR THE PURCHASE AND SELL OF GOODS AND SERVICES 3. ELECTRONICS PUBLISHING OF SCHOLARLY ARTICLES OR STORIES ARE MADE BY THE INDIVIDUALS .4. THERE EXISTS AN INTERNET AS THE MEDIUM OF INTER-EXCHANGE OF MESSAGE.